Social Media Marketing
Grow Your Business with Strategic Social
Your customers are on social media. Are you reaching them? Unison's social media marketing services build your brand presence, engage your audience, and drive real customers through your doors.
Understanding Social Media Marketing
Social media has transformed from a nice-to-have into a business necessity. Today's consumers discover businesses on Instagram, research them on Facebook, and expect engaging content that speaks to their interests. If you're not showing up in their feeds, your competitors are.
Unison's Social Media Marketing services provide everything you need to build a powerful social presence without adding social media management to your already-full plate. Our team becomes an extension of your business, creating content that represents your brand and engages your ideal customers.
We start with strategy. Who are your customers? Where do they spend time online? What content resonates with them? Understanding these questions shapes a custom approach rather than one-size-fits-all posting. A local restaurant needs different content than a professional services firm—we tailor everything to your business and audience.
Content creation is where we shine. Professional graphics, compelling copy, and engaging video content make your business look polished and trustworthy. We capture the essence of your brand and translate it into content that stops scrolls and starts conversations.
But posting alone isn't enough. We actively manage your community—responding to comments, engaging with followers, and building relationships that turn followers into customers. Social media is a two-way conversation, and we make sure your business is an active participant.
Paid advertising amplifies your reach. Organic content builds relationships; paid ads drive targeted traffic. We design and manage ad campaigns that reach your ideal customers with compelling offers, tracking results and optimizing for the best return on your investment.
Key Benefits
What Social Media Marketing means for your business.
How It Works
Discovery Session
We learn about your business, goals, customers, and brand voice. This shapes your custom strategy.
Strategy & Content Planning
We develop a content strategy and calendar, then begin creating content for approval.
Launch & Engage
Content goes live according to the optimized schedule. We engage with your community daily.
Report & Optimize
Monthly reports show results. We continuously optimize based on performance data.
What's Included
Content Creation
Professional graphics, photos, and video content that represent your brand beautifully. We handle creative so you can focus on running your business.
Community Management
Active engagement with followers, timely responses to comments and messages, and relationship-building that turns followers into customers.
Paid Advertising
Targeted ad campaigns on Facebook, Instagram, and other platforms. We design creative, manage budgets, and optimize for results.
Analytics & Reporting
Clear monthly reports showing growth, engagement, and business impact. Understand what's working and see the value of your investment.
Strategy Development
Custom social strategy based on your business goals, target audience, and competitive landscape. No cookie-cutter approaches.
Platform Management
We manage your presence on Instagram, Facebook, TikTok, LinkedIn, and other platforms relevant to your business.
Pricing Overview
Transparent pricing for your business.
Starter Package
8-12 posts/month, 1-2 platforms, basic engagement
Growth Package
16-20 posts/month, 2-3 platforms, active engagement, basic ads
Premium Package
Daily posting, all platforms, full engagement, managed advertising
Contact us for custom pricing based on your specific needs and volume.
Social Media Marketing FAQs
Which social media platforms do you manage?
We manage Instagram, Facebook, TikTok, LinkedIn, Twitter/X, Pinterest, and Google Business Profile. We'll recommend platforms based on where your customers spend their time—most businesses see the best results focusing on 2-3 key platforms.
Do I need to provide photos and content?
We handle content creation, though we love featuring authentic photos of your business. We can coordinate photo shoots, request images from you periodically, or work with what's available. Many clients provide a mix of their own photos and our created content.
How soon will I see results from social media?
Social media is a long-term relationship-building strategy. Most clients see increased engagement within 30 days, meaningful follower growth within 60 days, and measurable business impact within 90 days. Paid advertising can accelerate results significantly.
What kind of businesses do you work with?
We work with restaurants, retail stores, salons, professional services, and many other local businesses. Our team understands different industries and tailors content accordingly. If you serve customers locally, social media can work for you.
How involved do I need to be?
As involved as you want to be. Some clients approve every post before it goes live. Others trust us to handle everything and just review monthly reports. We adapt to your preference.
What's the difference between organic and paid social?
Organic is free content you post to your followers. Paid is advertising you pay to put in front of specific audiences. Organic builds relationships; paid drives targeted traffic. Most successful strategies use both.
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